Apple Dominated Global Smartwatch Market in Q2 2018: Counterpoint
Apple continued to dominate the smartwatch market with a 41 percent share as international smartwatch shipments expanded 37 % year-on-year inside 2nd one-fourth of 2018, a Counterpoint report stated on Friday.
US-based wearables major Fitbit grabbed the second area with 21 % share of the market while Fossil is at the next place with four per cent share inside second one-fourth of 2018.
Relating to Counterpoint’s “international Smartwatch Tracker”, smartwatch makers would like to add cellular connectivity for separate use-cases as 90 percent of smartwatches transported these days aren’t cellular-capable.
“Apple is catalysing the trend of ‘smartwatch as a separate wearable device’ with use of mobile connection, which will be driving the new trend of mobile attached wearables globally, great news for cellular providers,” Satyajit Sinha, Research Analyst, Counterpoint analysis, stated in a declaration.
“Battery-life is a constant nervous about smartwatches, given their particular tiny battery packs. However, Apple, Samsung and Huawei are consistently working to optimize the software in addition to overall design and adding components such as eSIM to produce space for larger electric batteries.
The use of cellular Low Power cordless Access (LPWA), technology especially LTE-M in smartwatches also drive core use-cases in a smartwatch while improving battery life,” Sinha included.
Based on the marketing research firm, the shift to Androidwear OS continues to have not occurred like in Android for smart phones.
“this might be partially considering lower focus, less intuitive user interface (UI) and selective smartwatch OEM partnerships by Bing over the past couple of years for Android wear OS,” it stated.
In accordance with analysis Director Neil Shah, regardless of the initial hype and grip of cellular-based Apple Check out Series 3 in the 1st two quarters, “Apple iPhone users are actually selecting the Series 1 as a non-cellular choice over Series 3 non-cellular design which can be surprising to a lot of business watchers”.
“This also indicates that Apple people are going for Series 3 preferably should they wish add mobile connectivity, else Series 1 remains the most widely used model leading to practically nine regarding ten Apple Check out offered in Q2 2018,” Shah noted.
Published at Fri, 31 Aug 2018 08:36:57 +0000